FRIDA by Home Saint Tropez

Hotel Description

You know what’s funny about FRIDA by Home Saint Tropez? The name makes it sound like some trendy boutique hotel, but honestly, it’s more like staying at your stylish friend’s apartment – if your friend happened to live in one of the most expensive zip codes on the French Riviera. I stumbled across this place on Avenue Général Leclerc, tucked into the Résidence Saint Antoine, and it’s actually a refreshing change from all the over-the-top luxury spots that Saint-Tropez is famous for.

The location is pretty smart, actually. You’re far enough from the Port Vieux madness that you won’t hear drunk tourists singing at 3 AM, but close enough that you can walk to Place des Lices in about ten minutes – that’s where the locals hang out, by the way, especially on Tuesday and Saturday mornings when the market takes over the square. I mean, you could easily spend your entire budget at those little cafés around the port, but here you’ve got kitchen facilities, which honestly saved me a fortune. The staff feels more like helpful neighbors than hotel employees, and they’ll actually tell you where to get good groceries (hint: not the touristy shops near the harbor).

What really got me was how this place manages to feel authentically Saint-Tropez without trying too hard. The interiors have this relaxed Mediterranean thing going on – think whitewashed walls and pops of color that remind you you’re in the south of France, not some generic beach resort. The 9.5 rating makes sense once you’re there; it’s not trying to be a palace, but everything just… works. The air conditioning actually keeps up with August heat, the WiFi doesn’t cut out every five minutes, and the beds are comfortable enough that you won’t wake up feeling like you wrestled with a baguette all night. Plus, parking in Saint-Tropez is usually a nightmare that’ll cost you more than dinner, but they’ve got that sorted – which, trust me, you’ll appreciate when you see people circling the blocks near Quai Jean Jaurès looking desperate.

The three-star rating might make you think it’s basic, but honestly, that’s just the French rating system being conservative. This place delivers on the stuff that actually matters when you’re trying to experience Saint-Tropez without selling a kidney. You can walk to Plage de la Bouillabaisse if you want beach time without the Pampelonne crowds, or head toward the Citadelle for those Instagram-worthy sunset shots. It’s the kind of place where you can come back from a day of people-watching at Café de Paris, make yourself a proper coffee, and plan tomorrow’s adventures without feeling like you’re living in a hotel bubble.

Rooms

• Estimated price from: $704. Three-Bedroom Apartment with Sea View with 1 large double bed and 2 × 1 double bed for Max persons: 6

Reviews

• Superb – Mauro from Brazil – 18 July 2025 (9/10)

  Limpeza, localização, atendimento, conforto dentro do imovel
  
  What could be improved: Faltou elevador no predio

• Exceptional – Anonymous from Switzerland – 16 June 2025 (10/10)

SURROUNDINGS