Appartement de luxe au cœur de Saint-Tropez

Hotel Description

Look, I’ll be straight with you about this place – when I first walked up to 29 Rue Général Allard, I honestly wasn’t sure what to expect from a 3-star apartment in the heart of Saint-Tropez. I mean, we’re talking about one of the most expensive stretches of coastline in France, so something felt off about finding anything remotely affordable here. But you know what? Sometimes the best discoveries are the ones that surprise you.

The apartment itself is actually pretty solid – it’s got that luxe feel without the eye-watering price tag of the palace hotels down by the port. What really sold me was the location, though. You’re literally a five-minute walk from Place des Lices (where the famous market happens twice a week), and honestly, being on Rue Général Allard means you can slip away from the madness whenever the Saint-Tropez circus gets too much. The street runs parallel to the main drag, so you get all the convenience without tour groups trampling past your window at 7 AM. I actually found myself using it as a quiet escape route to avoid the crowds heading down to the Vieux Port – just cut through the little alleyways and you’re golden.

The apartment feels more authentic than those sterile hotel rooms you’ll find in the big chains, and there’s something refreshing about having a proper kitchen when you want to grab fresh bread from the boulangerie around the corner instead of paying €25 for hotel breakfast. The 7.9 rating makes sense to me – it’s not going to blow you away with marble bathrooms or infinity pools, but it delivers exactly what it promises. The WiFi actually works (crucial if you’re trying to make dinner reservations at Le Girelier or checking ferry times to Sainte-Marguerite), and I never had issues with hot water, which… well, let’s just say that’s not always guaranteed in older French buildings. Parking is the usual Saint-Tropez nightmare, but honestly, once you’re settled in this neighborhood, you’ll want to walk everywhere anyway. The real charm happens when you’re strolling back from dinner around 10 PM and the streets have that perfect golden glow from the old streetlamps – very different vibe from the daytime chaos. Just be prepared for some noise during peak summer months because, well, it’s Saint-Tropez in July, and people aren’t exactly tiptoeing around after their third rosé.

Rooms

• Estimated price from: $352. One-Bedroom Apartment with 1 large double bed for Max persons: 2

Reviews

• Superb – Sahib from India – 21 July 2024 (9/10)

  The property is located in the center of town walking distance from all the attractions.

• Superb – Imran from United Arab Emirates – 13 August 2023 (9/10)

  Emma and her mama were an extremely friendly and a gem of a person. Although we got late for checkin but she made sure to wait for us and welcome us to her cosy home. It was an excellent experience

• Top – Andrea from Italy – 26 July 2025 (9/10)

  Plain centre

• So so good. I’ll be back! Thank you Emma. A gem – Young from Australia – 22 July 2025 (10/10)

  The whole process was so easy and straight forward. Emma was amazing and such a local. She really know everything around town and is a great person. The apparent has everything you need and more! Thank you Emma

• Absolutely divine – Lana from Australia – 24 August 2024 (10/10)

  The apartment was absolutely stunning. Emma and her mother was very very accommodating and the room was pristine And so so clean. Our sleeps were very peaceful and there was no noise even though the apartment was so close to the centre it was very quiet and secure. This was very important to me as I am a light sleeper. Emma had all of the safety equipment that the French use to keep apartments safe which was very reassuring, I highly recommend for everyone to stay if they want an easy and beautiful stay in St Tropez

• The host Emma, is one of the kindest ladies I have met. She went above and beyond to ensure the stay was as comfortable – Laura-jane from United Kingdom – 16 August 2024 (10/10)

  Perfect location
  Homely
  Has everything and more than you need. Plenty of towels, iron, ironing board, hairdryer, fully stocked kitchen, TV’s, coffee machines . The host even gave us Croissants and orange juice for our first morning.
  I loved how homely this was, like you had stepped into your friends house.
  The bed was very comfortable , has black out drapes so you could sleep in if you wanted.
  Everything was clean and smelt beautiful.
  
  What could be improved: Nothing, my stay was exceptional!

• I just love everything about the apartment from the perfect location to the amazing interior decor. Perfect! I’d stay th – Sarah from Malaysia – 12 September 2023 (10/10)

  Everything! 💖

• Carming fabulous place with best location. – Kamila from Czech Republic – 14 July 2023 (10/10)

  Its very charming beautifully decorated and immaculately clean appartment. With fabulous smell of freshness and enjoyable parfumes. On top of it its the location! Right in the middle of the action a few steps from the famous St Tropez port. And the host Emma and her mamma are such lovely ladies who make you feel like home. Loved it.
  
  What could be improved: Nothing

• Never again – Anita from Croatia – 6 August 2024 (1/10)

  Only location
  
  What could be improved: Extremly dirty and old, everything is so colorful in order to cover it up, but its super dirty everywhere you look around. We heard noise every day from the building, didnt sleep well even one day. Owner can turn on the camera every moment she wants, claims she doesnt, but its not nice to stay in with this knowledge.

• Beautiful spacious apartment in the heart of St Tropez – Anonymous from Australia – 22 August 2023 (10/10)

  Such a high quality, luxurious apartment right on the main wharf in the heart of St Tropez; one street back from the water for peace and quiet. It has a kitchen & all the thoughtful touches for everything you need. Emma and her mother are so kind and caring and pay extra attention to security so it’s great for a female solo traveler too.
  So much space and character, I can’t wait to come back!

SURROUNDINGS